Perfect Audience is a retargeting platform that lets marketers effortlessly bring back lost web visitors with Facebook ads, banner ads across the web, and ads on Twitter. Perfect Audience helps great companies increase sales and conversions by using their audience data to target ads with pinpoint precision.
What it is: Automated Paid Advertising Remarketing
Why: To allow easy paid advertising to the web, Facebook and Twitter based on specific audiences determined by Page hits.
When: This can be used once HubSpot Website migration is complete.
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Pricing:
Perfect Audience bills every Monday for what you spent in the previous 7 days. Campaigns are pre-paid, so when you first create a campaign, you will be billed once for the weekly budget. Each Monday after that, you are just billed for exactly what you spend. In essence, you are "refilling" the budget each week.
Example: If you create a campaign with a $100 weekly budget, you'll be charged $100. If you spend $65 off the budget that week, you'll be billed just $65 on Monday when the campaign budget refills. If you spent just $20 of the budget, you'll be billed just $20 when the budget refills on Monday.
